The word to describe my work and practise would be, unorthodox. I aim to find ways to make mundane and overlooked entities beautiful. By using restrictions as one of my methods I am able to push my practise to find new concepts and ways to create work. My key concepts involve the beauty in the mundane, fine art influences, Judaism and unorthodox fashion. I look for imperfections and like to present the fashion world with ugly and tacky things, making me able to produce work which I tend to describe as a wrong turn in the right direction. My work is an extension of my Jewish self-documenting my own vision of Judaism and celebrating what being a Jewish woman means to me. I often style, cast, and art direct my own shoots, making me versatile for projects.
I'm the founder of Agency 7, a modelling agency which I run independently.